- Joined
- 29 Jun 2012
- Messages
- 2,693
- Reaction score
- 1,038
- Points
- 1,355
Thought I'd share this, as I like stuff like this. Its from Deloittes annual Media Consumer survey carried out. Ive literally copied and pasted what I consider some choice tidbits.....
Around 50% of UK citizens own a games console, 37% have a tablet and around 35% have a portable games console.
Both tablets and portable games console had massive year-on-year growth with tablets gaining 175% and portable games consoles around 143% increase compared to 2011.
Of the 50% who owned a console, 66% of these had one console, 22% had two and just 11% had all three traditional home consoles.
The average UK gamer buys between four and five games a year, 81% of the games are in physical rather than a digital format. The reasons given for the continuing popularity of boxed products are that they are available before the digital versions of the game and secondly that consumers can trade in old games.
Casual gaming is on the increase but Deloitte’s research shows that hardcore gamers – those who play for more than 15 hours a week – will probably also own a tablet. Smartphone owners who do not own any other gaming device only play games for around two hours a week.
Despite the juggernaut of casual gaming, videogames were the least popular entertainment media.
Around 50% of UK citizens own a games console, 37% have a tablet and around 35% have a portable games console.
Both tablets and portable games console had massive year-on-year growth with tablets gaining 175% and portable games consoles around 143% increase compared to 2011.
Of the 50% who owned a console, 66% of these had one console, 22% had two and just 11% had all three traditional home consoles.
The average UK gamer buys between four and five games a year, 81% of the games are in physical rather than a digital format. The reasons given for the continuing popularity of boxed products are that they are available before the digital versions of the game and secondly that consumers can trade in old games.
Casual gaming is on the increase but Deloitte’s research shows that hardcore gamers – those who play for more than 15 hours a week – will probably also own a tablet. Smartphone owners who do not own any other gaming device only play games for around two hours a week.

Despite the juggernaut of casual gaming, videogames were the least popular entertainment media.